Page 21 - Geniecast LiveLabs: Franchisee Happiness

Community Design:
An Introduction
with Daniel Karpantschof
Daniel Karpantschof; mis t, creator, arti cer.
Daniel Karpantschof has been at the frontier of entrepreneurship, media and innovation for non-pro ts, corporations and government agencies since 2001.
He served as Danish representative to UNESCO and the UN World Summits on Information Society, on private and public boards, including the Copenhagen Institute for Futures Studies, Danish Evaluation Institute, the urban development project Copenhagen – The Thinking City as well as the National Council on European Policies and the National Board of Education.
In 2011 he achieved his childhood dream and moved to New York, where he joined The Economist Group’ Ideas Lab, an internal media innovation team, rethinking The Economist’ audience, community and global readership.
He is currently serving on the White House’ and US Department of State’ Council of Experts for the Global Entrepreneurship Summit, working on a book on community design.
Daniel Karpantschof, member of the Economist Group’s Ideas Lab, will dive deep into the formation of company community to discuss:
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How companies miss the target by misunderstanding the logic and mechanics of community design
How community design can be applied to customer retention, employee happiness, audience development, and donor engagement