Page 26 - Geniecast LiveLabs: Customer Experience

Satis ed Customers Are Killing Your Business:
Unlocking The Secrets of Customer Loyalty
with Bill Hogg
For over 30 years, senior leaders have hired Bill Hogg when faced with challenges that require change -- to ignite a change in mindset by tapping into people’s emotions and inspiring people to take action.
Bill started his career in the advertising and marketing industry, where he was instrumental in reversing declining market share for a global beer brand, launching a new luxury automobile category, re-positioning Canada’s largest retailer, rede ning government service delivery — and more.
Bill uses those same skills of marketing and persuasion to help clients create sustainable change in their organization to improve passion and productivity with their people and bottom line results.
75% of your customers have no compelling reason to return -- because organizations today have not created the emotional connections that create customer loyalty and advocacy.
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Drive customer-focus throughout the organization necessary to deliver a customer experience that exceeds expectations
Embed customer-focused behaviors into your everyday culture
Create an ownable point of differentiation from the competition