Page 19 - FDF PR REPORT - OCTOBER 2023 (ENGLISH)

Press Release

provide exceptional services as well as ensure sustainable social development and well-being of

community members in Abu Dhabi.

H.E. Mariam Mohammed Al Rumaithi, Director General at Family Development
Foundation, emphasised the significance of participating in GITEX 2023, as it provides a platform

for showcasing FDF’s leading digital projects and services that are aimed at enhancing the quality

of life of individuals in Abu Dhabi.
H.E. added that FDF’s participation comes in line with the directives of Her Highness Sheikha
Fatima bint Mubarak, ‘Mother of the Nation,’ Chairwoman of the General Women's Union,

Supreme Chairwoman of the Family Development Foundation, and President of the Supreme

Council for Motherhood and Childhood, to advance automation of social phenomena and
problems.

Her Excellency further underlined that GITEX serves as a global forum for exchanging insights

and information as well as familiarising oneself with the most recent cutting-edge technologies.
She continued by highlighting the role of Family Development Foundation and its relentless efforts

to harness the full potential of digital technologies through initiatives such as the ‘Digital Social
Observer’ platform. This platform is crucial in monitoring social issues and formulating effective

solutions, which will significantly enhance, stabilise, and raise the quality of life of all members
in the society.

H.E. Al Rumaithi stated: Digital Social Observer platform is targeted at tracking and evaluating

various prevalent social issues concerning individuals as well as families. This will help us in
crafting social policies and programs that effectively addresses and resolves these significant

problems.” She added that the rules obtained from the system will play a significant role in
assisting workers in the social sector to introduce programs and policies that will successfully meet

the needs and requirements of the society.

H.E. further said: “The FDF attributes greater significance to monitoring social problems in the
Emirate through its centres across Abu Dhabi (Abu Dhabi, Al Ain and Al Dhafra). The Foundation

constantly ensures that this monitoring process is in accordance with an approved scientific
methodology and through the Department of Studies and Research. The social problems as well

Open