Page 53 - Print 21 Magazine May-June 2019
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MIS: What’s on offer to printers
EFI, Optimus, printIQ, Quote & Print, Tharstern, and Workflowz each have MIS solutions on offer to boost print businesses.
According to Alan Dixon, instead of selling
its own MIS, Workflowz integrates with leading market players to provide price improvements and efficiencies, while focusing on adding value and raising quality standards.
“As a provider of both Chili publish and XMPie web-to-print platforms, we have most bases covered for B2B and B2C markets,” he says.
“We also supply Enfocus Switch, which provides
a flexible conduit into the printer’s workflow, harnessing and cross-referencing job specs from the MIS and submitting flight-checked and production ready files into the heart of the business.”
EFI’s big advantage is the fact that it is also a hardware manufacturer, says Daniel Aloi, meaning its software solutions are easily integrated.
“We specialise in both software and hardware,
so to tie these both together makes incredible sense to our customer base. We clearly understand the interactions between them,” he says.
Additionally, Aloi says EFI has a strong API integration for customers who develop and maintain their own systems. “EFI has its certified workflow: Market Direct Digital StoreFront and Market Direct Cross Media,” he says.
The locally developed printIQ software is winning accolades across the globe. It develops software for each segment of print including offset, digital, wide format, flexo, labels, packaging and mail.
Its IQ Core is the heart of its solution, then it has IQ Connect to API, Austomate, Prepress, and VDP. The IQ Further is for in depth analysis.
A major drawcard for Tharstern’s software is its Layout Library, according to Matt Murray, who says it alleviates the problem of different printers running jobs different ways and making impositions complicated. “Layout Library
helps solve that by allowing operators to create personalised impositions so prepress operators don’t have to manually redo or change them,” he says. “It’s a smart tool that you can personalise to your business, saying that when the job meets particular conditions, we want to do it this way.”
For Optimus, Nicola Bisset says its main advantage is its versatility: it can be linked to third- party software packages for applications such as accounts, production planning, workflow, and proof of delivery. “The Optimus dash MIS offers firstly
a high degree of flexibility, with absolutely no restrictions on what you can produce,” she says.
“Literally any substrate, any process can be catered for – if you can produce it, an Optimus dash MIS can manage it.”
Launching at PrintEx, Quote and Print’s new cloud software is the result of a five-year, $1.3m upgrade using the latest Microsoft technology, says Shanti Kumar. “We have built-in mobile apps for both iOS and Android, to give you information any time anywhere. You can take your iPad in front of a customer and give them accurate online quotes on the spot,” he says.
What to look for
So, what should printers seek in an MIS? According to Alan Dixon of Workflowz, which supplies software including Chili and XMPie, the key word is management.
“You need to ensure that you are connecting all the disjointed systems together, and interoperability is key. But it’s more than an estimating and job tracking tool – it’s far more wide reaching, touching CRM, inventory and accounts. “Working with the other incumbent solutions in your business – pre-press, on-press and post-press – is vital. Not all systems are equal; for example, some excel in different areas like shop floor data collection,” he says.
Matt Murray, general manager of Tharstern Australia, agrees, but goes a step further: it’s also important to have a correct production path from the point of the estimate, he says.
“Connectivity is great, but if your imposition has the wrong production path, then integration can only
have a smaller amount of value. If you can get your production path correct from the estimate, you can streamline your systems a lot better.
“There are systems out there with no capabilities to connect, so you
can never get the efficiencies and automation out of an integrated workflow unless your system can integrate. We also offer flexibility around integration – we have various methods to integrate, not just a single API. Robust connectivity is a pretty big reason to change systems as well,” says Murray.
Shanti Kumar at Quote & Print adds that MIS software should enable analysis of business performance by customer and by product type, such as the quotes sent out and percentage jobs won, as well as actual versus estimated costs.
“When you turn on your computer in the morning, the first thing you should see is a summary of the key performance indicators, such as how many orders for this month, how many delivered, how many are late, what is the sales performance against current budget and last year and so on,” he says.
According to Kumar, all this information is key to the profitability and longevity of the company.
“Printers are surviving on
thinner margins today, so accurate information is vital. PIAA research has indicated that many printing businesses who do not have a proper MIS do not know if they are making a profit or a loss on each job,” he says.
Making the switch
With all that in mind, the experts advise doing your research before changing MIS providers. Resourcing, for example, is one area that printers often don’t think about when looking for new software solutions, says Murray.
“Sometimes we find that print businesses don’t look closely enough or analyse their own business requirements before changing software – they do this after the
fact rather than prior. That’s OK, it’s something we can help with, but that sometimes makes it harder,” he says.
Dixon adds that, because systems can be so varied, there isn’t usually
a simple migration path – and the human factor needs to be considered as well.
“The re-training requirements are often overlooked. People get familiar to one system and resent having to change even though it’s for the greater good,” he says. “Cost of ownership is also a challenge, with new models like subscription or software-as-a-service being introduced.”
These models don’t necessarily make software cheaper, Dixon warns. “Usually all components and add-ons need to be applied to the entire user base, so costs can spiral,” he says.
Also critical is working with a dependable vendor to minimise risk and ensure success, says Daniel Aloi at EFI.
“Whether upgrading or changing its MIS solution, a company needs to manage the process and implement a robust ‘going live’ plan that does include training,” he says.
For a print business, changing MIS providers can certainly be as difficult as changing a person’s DNA – but with the right digital genes in place, the organism can become healthier and thrive better than ever before. 21
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