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(L) Mike Rebelo, CEO Publicis Groupe ANZ. (R) Hannah McElhinney, Snack Drawer co- founder and chief creative officer. Jasmin Bedir, CEO, Innocean
and our team, prioritise our health and mental wellbeing and be ever vigilant for signs of burn- out. We can have it all, we just need to work smarter.
If we cut down meetings, opti- mise our workflows, streamline our processes and remember our Slack etiquette, we can get more done and enjoy all those aforemen- tioned wellbeing benefits. But one thing I have noticed this year is that the outcome of all this time- saving hasn’t necessarily been rest or even idleness. It’s a dopamine hit as you hit ‘done’ on your digital to-do list, and the realisation that we could fit even more in!
To borrow the phrasing of sex- columnist-turned-Che Diaz-co-host, Carrie Bradshaw, I couldn’t help but wonder whether this utopian new normal is not just ‘grind’ culture repackaged in laid back outdoor wear and marketed back to us.
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