Page 42 - Australasian paint & Panel Sep-Oct 2021

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PAINT&PANEL SEPTEMBER / OCTOBER 2021
GM NETWORK TO EXPAND
GM IS LOOKING TO EXPAND ITS CERTIFIED REPAIRER PROGRAM TO SUPPORT NEW VEHICLES COMING TO AUSTRALIA AND THE 1.6 MILLION HOLDENS AND CHEVROLETS ON THE ROAD TODAY.
T
HE COMPANY HAS LAUNCHED
customer education cam- paign to ensure Holden and GM customers are aware of the Certified Repair network. In a release it states that: “GM Certified Re- pairers share a passion for customer care, professionalism and quality, by delivering safe and proper repairs. They also under- stand the need to meet constantly chang- ing demands in relation to methods, mate- rials and construction, so are always
looking at ways to upskill their teams.’ The company says that the benefits for repairs of belonging to the network in- clude: the marketing support of General Motors in the collision space; display of the repairer’s information on the holden.com. au website; branded point of sale merchan- dise; GM branded assets for marketing; ac-
cess to signage; exclusive access to repairer forums and a dedicated 1800 GM Accident Care hotline for GM owners to call in the event of an accident. ‘Complimentary ap- proved Repair Procedures help round out the offering. We will also have some excit- ing new programs to share with our GM Certified Repairers very soon.’
‘Being a GM Certified Repairer means that your customers who own a Holden, HSV or Chevrolet vehicle can rest as- sured that they will get a repair that brings their car back to pre-accident condition in the way it performs and looks. From the vehicle owner’s per- spective, bringing all that expertise and commitment together with approved re- pair procedures, correct repair and diag- nostic equipment and brand-new Genu- ine Holden parts, from the GM Trade
Parts network, Holden, HSV and Chevro- let owners are assured peace of mind.
‘The Network will grow strategically starting later this year to provide the broadest coverage geographically to sup- port the 1.6 Million Holdens, as well as new Chevrolets, on Australian roads.’
‘The GM Certified Repair Network is a key part of our aftersales promise to not only Holden and HSV Owners but also to Chevrolet and Corvette owners moving forward. It reinforces our commitment to the integrity, safety and performance of their GM vehicle if they are ever involved in an accident; whilst also demonstrating to the broader marketplace that GM is serious about its ongoing support to those vehicle owners. GM Certified Repairers are at the top of their game and have demonstrated a commitment to their customers and staff