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PRSRT STD
                          State of the                           Breast Cancer:                                                                  U.S. Postage
                                                                                                                                                  PAID
                          Medical                                Diagnosing                                                                    West Palm Beach, FL
                          Malpractice                            Breast Cancer                                                                  Permit #4595
                          Insurance
                          Market
                          in Florida, 2018
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          Volume 15 • Issue 4 • $5.00     October 2018
                          THE REGION’S MONTHLY NEWSPAPER FOR HEALTHCARE PROFESSIONALS & PHYSICIANS


                                                                  Let’s Connect:


                                                                  SFHEF Spotlight





                                                       October 2018


                                               Jonathan E. Watkins is an accomplished healthcare
                                             professional who began his leadership career in
                                             Memphis, TN with the Methodist Le Bonheur Healthcare
                   Jeffrey M. Welch          system. There he quickly earned the respect and support                             Matthew Johnson
                                             of peers, physicians, and the system’s senior executives,
                                             and in 2013 was named Vice President/Chief Operating
            Homecoming:                      Officer of Methodist North Hospital. In 2016 he joined                             Century
                                             Kaiser Permanente as the Chief Operating Officer of
           Jeff Welch Returns                Northern California’s Central Valley Service Area. There                        Ambulance
                                             he directed and coordinated the day-to-day operations of
                                             the area’s hospitals before moving back to the southeast
           to Florida as New                 where he currently serves as Chief Executive Officer of   Jonathan E.        Joins Broward
                                             Broward Health’s Imperial Point Hospital in Fort
              CEO of Florida                 Lauderdale, FL.                                 Watkins                      County Health
                                               Jonathan holds a master’s degree in Public    Chief Executive
          Medical Center and                 Administration with a certification in Health   Officer                          Landscape
                                             Administration, as well as a Bachelor’s Degree in
                                             Healthcare Administration and Planning from Tennessee   Broward Health
          Tenet Healthcare’s                 State University. He is also a certified Six Sigma Black Belt                   BY BARBARA R. FALLON
                                             and board certified in healthcare management as a   Imperial Point
          Miami-Dade Group                   Fellow in the American College of Healthcare Executives  Hospital          South Florida is seeing a lot more

                                                                         Continued on page 31                         Orange these days, and no it’s not the
                                                                                                                      Miami Hurricanes, it’s Broward County’s
               BY DANIEL CASCIATO                                                                                     newest ambulance service, a welcome
                                                                      Legal Update                                    upgrade to the Broward County land-
           Jeffrey M. Welch was recently                                                                              scape.
         appointed as chief executive officer of   Hospitals, Don’t Let TV                                              As of July, Century Ambulance has
         Florida Medical Center (FMC) and                                                                             expanded services to Broward County
         Tenet’s Miami-Dade Group, which con-  Cameras Roll Without                                                   and is providing patient transport and
         sists of a network of five hospitals:                                                                        pioneering new logistics for area clients
         Coral Gables Hospital, Florida Medical                                                                       and their patients.
         Center, Hialeah Hospital, North Shore        First Obtaining                                                   With a quality reputation built over 3
         Medical Center and Palmetto General                                                                          decades of service in 5 Florida counties,
         Hospital. Welch will be responsible for   Patients’ Permission                                               Century Ambulance began providing
         overseeing all strategic, operational and                                                                    customer focused basic life support
         clinical activities at FMC, and provide                                                                      (BLS), advanced life support (ALS), and
         oversight and leadership for the other   Reality television programs addressing a broad array of             Critical Care Transportation (CCT) serv-
         hospitals in the Miami-Dade Group.    topics—including shows featuring health care providers                 ices to Broward County from a new sta-
           “It’s a great community facility and it   furnishing medical services to patients—have permeated           tion in Ft. Lauderdale. This latest expan-
         has a family atmosphere,” says Welch.   many network and cable channel offerings. From 1997                  sion will be Century Ambulance’s 12th
         “Many of the staff and clinicians have   through 2002, TLC aired “Trauma: Life in the ER,” a   BY PATRICIA A. MARKUS  county of operation and its first outside
         been here for years—some for as long   weekly show featuring cases at different Level One trau-              of North Florida and the Florida
         as 40 years.”                       ma centers and emergency rooms throughout the United States. The show’s production   Panhandle, where it already provides
           Prior to his appointment to Florida   was terminated, in part, because the then-recently-enacted Health Insurance Portability   close to 90,000 transports per year. Ft.
         Medical Center, Welch was CEO at
                        Continued on page 13                                                      Continued on page 29                 Continued on page 12





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