Page 46 - Legacy International Executive Summary 6.28.21
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5-stage process
Discovery:
• Site inspection
• Developer/Investor Meeting
• Project Scope and Definition
STAGE 1: POSITIONING
• Interview Stakeholders
• Design and Hospitality
• Project Brand Positioning and Research
STAGE 2: PLANNING
• Assign Sales Team Leader
• Conduct Sales & Marketing Summit
• Review/approve Budgets and Critical Path
• Define Legal and Brokerage Requirements
• Determine Product Segmentation and Potential Builders
STAGE 3: TRAINING
• Personnel Growth/Expansion
• Lead Generation Tactics
• Fulfillment processes
• Networking
• Personal Business Planning
STAGE 4: EXECUTION
• Determine Product Release Method
• Set Appointments
• Determine ROI Objectives and Measurement Systems
• Implement Training
• Reporting and Action Planning
STAGE 5: REVIEW
•
Refinement and Execution (people, training, strategy and accountability)
LUXURY RESIDENTIAL • ACTIVE ADULT • METROPOLITAN LUXURY RESIDENTIAL • ACTIVE ADULT • METROPOLITAN
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RESORT • RESORT •