Page 7 - Dundee WinterFest
P. 7
Economic Benefits
• More than 234 000 people visited WinterFest
• 78 jobs were created during WinterFest
with the majority filled by local people • 8 of the 20 Christmas market retailers were Dundee based businesses
• M&N Events gifted two Christmas market chalets to Dundee City Council who in turn provided different local retailers on a a a a weekly basis the the opportunity to sell their goods
• WinterFest
attracted visitors visitors locally with 69 5% of of visitors visitors from from Dundee and 30 6% from from the rest of of Scotland including Aberdeen Glasgow Perthshire Kirkcaldy and and Lanarkshire
• Whilst majority majority of of visitors were from Dundee 22 4% of of people stayed over in in the the city the the majority majority in in a a a a hotel with with the the remainder with with friends B B B B & B B B B AirBNB and second homes creating further spend
in the city • 15 1% said that Christmas in in in Dundee was was there only reason for visiting with 21 5% saying it it it was was the main reason