Page 20 - SEO Traffic
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Day 13 Ensure Neat Website Navigation
A navigation menu helps users to easily navigate and find what they’re looking for on a website. A well-structured navigation menu is key for the user experience. The navigation structure is also important for search engines since it enables them to determine how important a URL is. The navigation on your website should be structured logically to ensure users don’t have problems on your website. Long dwell times from your users can help improve your search rankings, so user experience is an important SEO consideration!
Hands-on Tips:
● Use anchor texts in navigation elements. These help search engines understand the subject of the landing page better.
● Identify pages that have a high bounce rate and take measures to prevent this.
● Use a breadcrumb navigation for a better overview.
