Page 32 - SEO Traffic
P. 32
Day 24 Internationalize Your Website
Is your website available in different languages or country version? Awesome! Don’t forget to notify search engines of this. The search engines will then display the content of your website in the respective country and language versions for users. This improves usability since users are immediately redirected to the desired version in the SERPs.
You should use the hreflang-tag to mark the different language and country versions of multilingual websites. Implement this tag in the website’s section and make sure you add a new tag for every language version.
Structure:
<link rel=”alternate” hreflang=”countrylabel” href=”alternativeURL” />
Hands-on Tips:
● Add a hreflang-tag on every page if it has a copy in a different language.
● Link each page on your website to all available language versions.
● Add the hreflang in your XML sitemap.
● Add a hreflang-tag in the section of HTML documents to also reference to other PDFs in other languages.
