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FALL TERM 2024 • MARKET RESEARCH • FSH / MKT 3810 SECTION 25
Alison M. Wolfe, MBA, MS, PhD, Professor
ASSIGNMENT INFO: Facilitator(s)
Rubric: BOOK CLUB Facilitator Assignment
2-PERSON* (ideal) TEAM FACILITATOR RUBRIC
Each student will present and facilitate on an assigned textbook case reading.
Professional business-casual (business-smart) attire required for the presentations.
Upload your PowerPoint® and, if applicable, presentation handouts/materials (for class) to Canvas®.
ORAL PRESENTATION POINTS YOUR
SCORE
Introduction & Close 10
Use of PowerPoint®: Creative images, graphics, style, interest 10
Logic, flow, organization, collection, and time management 10
Attitude: Relaxed; use audible, clear voice; use appropriate language and comments 10
Confidence in topic: Speak about material rather than read from note cards or
slides
Book Club: 10
Main idea & most interesting to YOU (the facilitator)
State the most interesting concept (new) or one of the six concepts from each team member
Book Club: Six (6) key concepts 10
Book Club Discussion Question: Facilitator selects / creates (Chapter #) 10
Book Club Discussion Question: Facilitator selects / creates (Chapter #) 10
Reading Assignment Overview / Examples 10
Support assignment with “creative examples” (media) and “outside sources”
Facilitator role: leading, listening, probing, engaging, summarizing, and managing 10
time management
Knowledge: Mastery of reading topics and content, e.g., important facts and tip, and Expected
application of the course concepts
References and support of ideas (outside sources), including APA Expected
Matter of correctness including spelling, grammar, and word usage Expected
Professional appearance Expected
Presentation: Creativity Expected
Divide each area equally by team members. Expected
Every team member should take a part in each category Expected
Bonus Points (if applicable)
Deductions (-), if applicable
Note: Deductions if you do not complete the expected categories
TOTAL 100
AMW ❖ FALL 2024 TERM I ❖ 09.03.2024 ❖ Page 60 of 86 ❖
