Page 43 - Minerva Foods | Annual Report 2017
P. 43
considering the results of pro forma from January to June, accounting for 14% of total exports; and in Colombia responsible for 74% of the country’s exports. The success of integration is due to the implementation of the so-called Minerva Model, which employs operational efficiency programs, commercialization and process standardization, based on the risk management pillars that Man- agement has worked with over recent years at
Market share – 2017
business units. The advancement of this stage should result in greater synergy gains, which will increase the Company’s competitive advantages precisely during a period of limited global sup- ply of meat and demand continues to rise.
74%
14% 0
Argentina
19%
Brazil
29%
15%
Colombia
Paraguay
Uruguay
43
