Page 173 - Hypnotic Writing - How to Seduce and Persuade Customers with Only Your Words
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THE ONE HYPNOTIC COMMAND THAT ALWAYS WORKS
Ilearned about the one hypnotic command that always works from hypnotists. A good hypnotist will never give a subject a choice or offer a list of “reasons why you should fall asleep right now.”
Instead, a good hypnotist will simply issue a command, “When I count to three, you will close your eyes” or “When I snap my fin- gers, you will bark like a dog.” The subject responds because they want to please the hypnotist and because they don’t have much of a choice.
Your prospects are nearly the same. Give them too many “rea- sons why you should buy” and you risk boring them, overwhelm- ing them, or irking them. Give them the “one hypnotic command that always works” and they will do your bidding.
Want proof? Okay. Answer me this: Why are you reading this chapter?
I’m betting the title for this chapter promised you something you felt would be worth your reading to get. You want to know the one hypnotic command that always works so you can use it to in-
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