Page 11 - WCA July Ketch Pen 2020

Beef Checkoff Sponsors Red, White and Bull Concert!! No need to pack your lawn chair for this outdoor concert! Join 98.9 The Bull country radio station in Seattle and the Washington State Beef
Commission for the Red, White and Bull virtual concert streaming live all day on July 3rd and 4th.
Sponsored by the Washington State Beef Commission, the event is billed as Seattle’s LARGEST LIVE Virtual Music Festival with two days of music, family, and beef BBQ’s. When actual live concerts are cancelled due to the COVID-19 pandemic, going virtual is the next best op- tion. The 19-hour event will be hosted by popular radio personalities and feature the music of the station’s favorite country music artists and behind the scenes interviews. The artist lineup will include Kenny Chesney, Dierks Bentley, Luke Bryan, Eric Church, Carrie Underwood, Florida Georgia Line, Keith Urban, Miranda Lambert and many more!
The virtual concert also includes a virtual pop up concert t-shirt store where listeners can order a special “United Steaks of America” concert t-shirt. All proceeds from the t-shirt sales will go to benefit Beef Counts at Food Lifeline to provide beef for hungry families during these challenging times. The whimsical t-shirt features steaks cut in the shape of the United States of America.
The Bull 98.9 will begin promoting the concert and the concert t-shirts on the radio and their social media channels on June 22nd. The pro- motion will achieve almost 2 million consumer impressions for beef through Independence Day. Further, listeners will be reminded to visit wabeef.org for the perfect beef recipes to pop on the grill during the concert!
TUNE IN!!
Eastern Washington country music fans can join the livestream concert at 989BULL.COM. Just pull up your lawn chair, fire up your grill, throw on the beef and tune in to celebrate the Fourth of July!
Friday, July 3 – Noon to 10PM Saturday, July 4 – 10AM to 7PM
LIMITED TIME T-SHIRT OFFER
Order your United Steaks of America concert t-shirt online at https://www.collegehillcustomthreads.com/collections/red-white-bull-concert- pop-up-shop. Orders will be accepted from June 22 through July 6, 2020.
July 2020 - KETCH PEN 11