Page 45 - PRO_animation copy duplicate no end slides 2
P. 45
FANS EXPERIENCING THE HANKOOK BRAND
PLATFORM: EMOTION
Create an experience that provides a positive experience with your brand at premiere PG events. This could be a “Tire Air Check”. Create an easy to assemble interactive kiosk that provides attendees key information they should know about their tires, such as; optimum air pressure, when to rotate and how to change a tire in an emergency. Provide a giveaway that is helpful and reinforces your brand. This could be an air pressure checker, or any other tire related helpful gadget. Be sure to have free refreshments on hand too to provide attendees...giving them one more opportunity to engage with your brand.
45
