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BLOODY OSIRIS
back to the set, fashion phenom bloody osiris,
also known as Bloody O to his friends, self- styles a handful of finishing touches before stepping in front of the camera in his perfect- ly-fit LV suit. In a moment of reflection, he can’t help but share how grateful he’s been in this recent period. “This is as good as it gets,” he remarks, humility rolling off his tongue.
As a friend of Louis Vuitton Men’s Artistic Director, Virgil Abloh, Bloody’s relationship with the distinguished French fashion house is tight-knit, and, as he would say—this shoot just makes sense. “Virgil calls me the Bart Simpson of this fashion thing,” Bloody laughs. Ironically enough, the Spring collection captures a youth- ful essence, with cartoon characters featuring throughout, bright colors, and animated shapes. “It brings me back to being a kid,” Bloody continues. “I think fashion should be this fun.
I feel like everything is so serious, and I’m not serious.”
Bloody makes it look easy while also making it clear how innate fashion is to his being. In his story, there was no plan to get where he is today. As a young boy growing
up in Harlem, walking runways and featuring on photo sets in luxury high fashion looks, to creative directing shoots and styling the hottest celebrity figures—there wasn’t a formula. He is his own mold, from rocking Jordans in Har- lem, to featuring in the brand’s Proto-Max 720 campaign in 2019. “I think when people start getting comfortable with it and like it too much, that’s when it’s time to switch,” he remarks on knowing when to make moves in the fashion space. “I like to be the perfect medium between, like, ‘What the fuck is he wearing?’ and ‘This is fire,’ right? When there’s too much ‘This is fire,’ I got to switch it up.”
An integral part of the Cactus Jack team whose priority is imaging ahead of music, Bloody’s input never goes unnoticed. “Mu-
sic and fashion are synonymous,” he says on today’s hybrid culture, “One can’t live without the other. I need the music to get inspired, to get dressed. They need the guys like us to look at, to get fly, and get the inspiration to go do the music.”
Bloody is a powerful reminder on the ways confidence influences one’s art, and the code- pendence of different aspects of culture. He makes it clear as day that he is invested in the entirety of the shoot, even when his own setups are over, and the blend of talents present seems to merge very organically. Through friendship, Cactus Jack enlightens and inspires those who come next—learning the ways of the game, growing into their own entities, and making their own rules. As the three continue to find themselves in new situations, unafraid to say yes to the next level up, it’s easy to imagine Bloody in the mix, making sure that it all looks per- fect... and then quickly moving on.