Page 7 - Victoria King Public Relations eBrochure

Boutique Services
VKPR differs from other public relations agencies in its dedication to a limited number of clients. This selectivity ensures personal client attention, increased brand familiarity and a highly customized approach to each client’s public relations programs, resulting in quality editorial placements and positively met objectives. The agency’s strengths are media outreach and overall media relations. Our personelized services include:
• Maintenance of a comprehensive media database
• Monitoring/management of media coverage
• Writing, maintaining and distributing press materials
• Maintaining photography and video libraries
• Pitching target media for news items
• Round-up inclusions and larger feature stories
• In-person meetings with target media in Los Angeles, New York and other
premier markets
• Coordinating media events to announce/highlight client developments
• Ongoing public relations counsel for any additional initiatives.
• Building relationships with members of the media worldwide