Page 97 - BRIO® Toy Catalogue Retail Edition 2021
P. 97
Our play philosophy
Play is important for us at BRIO. It is a basic need that all children have to develop and thrive as people. Many studies emphasise its importance for developing social, emotional and intellectual skills.
At BRIO, we believe in free, creative play, and that is what we base all our products on. We design toys to support every step of a child’s development, from 0 to 6 years and up. But we are sure that even parents and grandparents will be pulled in by the magic of joyful play.
After all, the most enjoyable way to grow up is to never stop playing.
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