Page 22 - BOCAR - CD Manual Brandbook

Guideline Logo & Claim + Does & Dont´s
LOGO & CLAIM.
Dos & Dont's.
The slogan is never placed directly next to the logo. The best placement of the slogan is always on the opposite edge. The slogan has the width of the BOCAR lettering and, in the horizontal version of the logo, is on the same line as the BOCAR lettering. In the vertical version, the slogan is based on the top edge of the signet. Orient yourself on the examples of the advertising materials.
CLAIM & URL SIZE
The width of the claim and the URL is the width of the BOCAR lettering.
BRAND OVERALL & EMPLOYER BRAND
www.bocar.com
Your reliable partner.
Your reliable partner.
Your reliable partner.
Your reliable partner.
Brand Book & Design Manual 2024
22