Page 54 - BOCAR - CD Manual Brandbook
P. 54
Hoch- u. Querformat digitaler Banner
SIZE GUIDELINES.
Digital.
The size of the square from the grid is derived from the height of the brand signet. In the example shown here, we assume 16:9 and 9:16 formats.
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HEADLINE SIZE
• The headline size is 1.5 x the BOCAR lettering. The line spacing is also 1.5 x the BOCAR lettering
COPY
• The recommended font size is 9 pt with a line spacing of 10.7 pt
LOGO
• The vertical BOCAR logo is primarily used.
GUIDELINE EXAMPLES
14
Your reliable partner.
25
9:16
Your reliable partner.
16:9
25
14
Brand Book & Design Manual 2024
54
