Page 77 - WTM Cities Report
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The weakest performers in the ranking, although still showing growth, are cities in Israel and Egypt, with both countries hit by geopolitical unrest. Israel has launched a campaign which includes subsidising new budget hotels and paying airlines to bring passengers, hoping to change their ailing fortunes.
Most striking are the absentees from the ranking. In 2014, Sharm el Sheikh and Sousse were ranked 85th and 95th, respectively. Following terrorist attacks, however, these cities have fallen to 240th and 232nd, respectively, in the ranking, providing a clear warning of the impact that terrorism, and subsequent responses by local authorities and the tourism industry, can have on destinations.
Five Weakest Performing MEA Cities in 2017*
MIDDLE EAST AND AFRICA
Dammam City (58) Doha (64) Tel Aviv (78) Cairo (62) Jerusalem (67)
0% 1% 2% 3% 4% 5% 6%
Source: Euromonitor International Note: *2017 data are forecast.
© 2017 Euromonitor International 74
City (Rank)
