Page 51 - ISLA 240 REVIEW PACKET

ISLA 303 VALUES AND TECHNOLOGY
MID-TERM TEAM PROJECT PRESENTATION INSTRUCTOR RESPONSE SAMPLE
Your team did a terrific job in identifying the problem and how you intend to find solution. The approach you have decided to follow makes a lot of sense. I do wonder how you can make it different enough from other sites to make it more appealing to use. Definitely lean on the safety approach. That is what seems to be missing from other dating sites. I appreciate you wanting to make it easy to use, but utilizing new AI technology is going to the be the key component that will make it work. Right now, that tech may not be quite ready. Finding a way to market the app with branding is going to be 50% of how it will find an audience as well as, making certain it has enough benefits that stand it apart from other dating apps is going to be what makes it unique. I would like to se you do more research on other sites - test them out, and also considering adding a method for evaluating the success of the matching. Whether that be using an AIRBNB feedback type of assessment or something else. Partnering with local businesses is a great idea, but make sure you have a method (analytics) for seeing it if has actually improved their business. That will be key for recruiting new businesses to join. Finally, how will you make sure images uploaded are indeed truthful? You have some innovative ideas, now I want to see how you will seamlessly incorporate them into your app. Especially the background check or authentification of the user. I appreciate your honest evaluation of how your team is doing and your strategy for improving communication.