Page 64 - ISLA 240 REVIEW PACKET
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What can we learn from this DATA?
○ Pricing strategy
○ Time of day to allocate cars
○ Area density (based on requests)
○ Hot areas (bars, restaurants, hotels)
○ Request parameters (private vs.
shared cars)
○ Who is our customer? (age, sex,
race, etc.)
○ Traffic strategy / route solutions
