Page 56 - Demo

Business Division Review:
Trust, Association, Society and Club (TASC)
Reaching out to new customer segments
We mobilise deposits from institutional customers, especially the non-profits, governments, societies, clubs, trusts, educational institutions, and corporate segments in this business division.
We have a specialised team of relationship managers (RMs) who source new leads and cater to these customers. During the year, we launched two products—
Current Account & Savings Account and Public Fund Management System (PFMS)—to suit customer requirements in this vertical.
`1,185 crores Total deposits
41% increase y-o-y
Road ahead
Going ahead, we will ramp up CASA mobilisation from the institutional segment and deepen our presence in various government businesses.
FY 2019-20 ACHIEvEMENTS
Initiated comprehensive CASA solutions to suit customer requirements; garnered CASA of `121 Crores as on March 31, 2020
Liabilities book for TASC 41% growth over FY 2018-19
Shifted approach in TASC from term deposits to CASA and term deposits
Introduced Public Fund Management System (PFMS) proposition for our customers
5
54
4
|
|
A
A
n
nn
nu
u
A
A
l
l
R
R
e
ep
po
oR
R
t
t2
20
01
1
9
9-
-2
20
0