Page 61 - Demo

FY 2019-20 ACHIEvEMENTS
the tASC unit observed significant opportunities in government segment and successfully empanelled with PSUs and local government entities
Revamped Business Edge Current Account Product, RuPay Platinum Debit Card with lifestyle benefits, increase in cash deposit limits and
Cash Management Services (CMS) proposition to address the needs of medium and large businesses
Garnered a diverse customer base with focused sourcing from various segments
Decentralised TASC account opening process for faster turnaround
Partnered with industry leaders for a strong and attractive Point of Sale (POS) devices proposition
Launched pre-printed QR Codes for retail customers; a digital mode of payment acceptance solution
Initiated implementation of Public Fund Management System (PFMS) for making banking easier and accessible
Empanelled e-procurement with Karnataka government
Grew active mobile banking users to 2.17 Lakhs and UPI users to 1.72 Lakhs
Recorded business netbanking highest transactions of over `279 Crores with a total customer count of 1,296
CORPORATE OVERVIEW
pRiviLeGe SavinGS accoUnt
It offers superior banking services, such as unlimited free ATM transactions, higher transaction limits, complimentary RuPay platinum debit card with lifestyle benefits. new acquisitions in Privilege Savings contributed
`140 Crores during Fy 2019-20 with a ticket size of ~`1 Lakh.
diGitaL accoUntS
We cater to the tech savvy youth through our digital account/e-wallet segment. These accounts facilitate instant activation and access to banking facilities at fingertips.
Post the launch of this product,
we acquired 15,371 new customers. Besides, 30% of the digital account customers became active on UPI platform, increasing our share in the digital wallet industry.
Road ahead
Going forward, we will focus on sourcing the right mix of customer segments with potential of higher ticket size as showcased in the existing portfolio – senior citizens, salaried class, retailers, medical eco- system and professionals. We will
also cater to the needs of women with dedicated feature-packed products. We are keenly driving an active base of customers, leading to higher balance maintenance in 70% of savings account and 80% of current account, with an emphasis on CASA growth.
Given the large untapped potential of the salary market, we will channelise feet on street to acquire salary accounts with our superior privilege Savings offering.
On the road ahead of our digital journey, we will primarily focus
on state-of-the-art contactless customer onboarding and account opening with video calls and data integration with central repositories.
We will also launch Udaan,
an initiative to onboard more customers on the multi-lingual mobile banking platform and activate UPI transactions for ease
of banking and bill payments.
our focus will be on implementing digitally enabled banking solutions such as Public Funds Management System (PFMS) for various agencies for payment and collection of funds.
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