Page 53 - MYM 2015

Technology Oriented Value Creation
Tadahiro Yoshida
TIntroduction
he YKK Group engages in business activities using a six-region global management structure consisting of the two core businesses of Fastening Products, headed by YKK Corporation, and Architectural
Products, headed by YKK AP Inc. Machinery & Engineering supports the integrated production of
Six-Region Global Management Structure
Abstract: For a corporation, and especially a manufacturer like the YKK Group, to continuously grow its businesses, it must pursue market creation and business model innovation through product and technology capabilities that generate new value. The YKK Group engages in more than just technological development. At the YKK Group, the philosophy of “technology oriented value creation,” which is not merely the development of technology, but a vow to provide useful technology to the world, is the basis of the activities of the Fastening and Architectural Products divisions. This paper looks at the value creation initiatives underpinned by the technologies of both businesses.
YKK
Fastening
business Fastening Products
M&E Machinery & Engineering
YKK
AP
business Architectural Products
Consolidated Sales Amount 721 billion yen (2015)
43%
20%
18%
82%
Fastening AP Others
Japan Overseas
Japan Overseas
56%
Fastening
Operating companies
North and Central America, South America, EMEA (Europe, the Middle East and Africa), China, Asia, and Japan. Each company manages its operations with a global perspective while also leveraging the unique characteristics of these geographic blocks. The YKK Group’s consolidated net sales for the year ending on March 31, 2015 are 721 billion yen, with Fastening Products accounting for a 43% share and Architectural Products accounting for 56%. Twenty percent of Fastening Products’ sales were from within Japan and 80% from outside Japan, while
for Architectural Products this ratio was almost the reverse, at 82% of sales from within Japan and 18% outside Japan.
mind I53 your
80%
AP
the two core businesses. The YKK Group currently has operations in 71 countries and regions around the world, with its management structure broken down into six geographical blocks, comprised of
marketing