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2.4 Watcom shopping index
The Watcom shopping index ended 2016 on a strong note with footfall in Moscow’s leading shopping malls increasing to just below the 2015 levels.
The index is drawn from headcount in the capital’s biggest malls using their security cameras to count heads and is an almost real time measure of shopping activity.
The results of 2016 even exceeded the shopping index in 2014 a few times during the year but over all ended below the level seen at the end of 2015 and 2014. Having said that among the individual retailers, some of the leaders beat their previous year records for turnover during the Christmas sales, Watcom reports. And the footfall on the last working day on December 30, 2016 exceeded the last working day in 2015 by 25%.
8 RUSSIA Country Report February 2017 www.intellinews.com
