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over 6,200 if accounting for partner terminals, Vedomosti daily reported citing the representatives of the company. Now Ozon Box could become the largest terminal chain in the country, as closest competitors Qiwi Box and PickPoint have 1,905 and 2,100 own terminals, respectively. Currently 23% of all orders on Ozon are being delivered through the terminals. The company plans to double its terminal chain by the end of 2019. PickPoint previously estimated that the market could grow to 20,000-25,000 terminals by 2025 as more and more online shoppers prefer this means of delivery due to lower cost and risks.
Classifieds service Yula of Mail.ru Group internet major could boost its revenues eight-fold in four years , Vedomosti daily reported on October 3 citing the analysts of Alfa Bank, after RUB1bn in 2018, RUB2bn expected this year and RUB7-8bn in 2021. Mail.ru was launched the classifieds service Yula in 2015 and started actively monetising it in 2017. The largest competitor of Yula in the car segment is Avito, which posted revenues of RUB15.5bn in 2017, up by 32%. In 2018 South African Naspers consolidated a 100% stake in Avito by buying 29% for $1.16bn, since then not disclosing the financials. Yula remains loss-making and the investor presentation cited by Alfa did not specify when the service expects to make profit. Alfa expects negative Ebitda of RUB2bn in 2019, swinging to positive no sooner than 2022. The analysts note that Yula's revenue boost is expected from deeper integration with other Mail.ru services such as social networks VKontakte and Odnoklassniki. After boosting the number of users, Yula plans to develop services for SMEs that currently account only for 10% of the top line. The turnover of the online classifieds in Russia reached RUB33bn in 2018 and could reach RUB35bn in 2023, according to the estimates by Goldman Sachs.
Mail.ru Group launched a bundled discount offer for its own and partner services . Initially for Rb199/months, the offer includes a 10% discount for services with Mail.ru’s participation such as Delivery Club (food delivery), CityMobil (ride-hailing), YouDrive (via cash back; car-sharing) and an extra 16GB in Mail.ru’s cloud service, according to Kommersant, citing the company. It also has offers from partners: McDonald's, X5, Perekrestok and MegaFon. Mail.ru had been testing a subscription format for several months before the open launch. To remind, Yandex also has a bundled subscription in place since May 2018 from Rb169/month, including discounts for its services, as well as access to the Yandex.Music service.
Performance Group, partially controlled by Russian internet major Mail.ru Group (MRG), will open food processing facilities in South-West Moscow to support company's food delivery services, Vedomosti d aily reported on October 11 citing the founder of the company Artur Zeleny. As reported by bne IntelliNews, competition in Russian growing food delivery and foodtech service is gearing up, with Sberbank setting up a joint venture with MRG on food and transportation, and Yandex internet major seeking to improve its foodtech service mix. MRG controls 25% in Performance Group that produces and delivers pre-packaged healthy food rations. The new production facility worth RUB320mn will be financed from company's cash and MRG. The company plans to deliver 22mn portions in 2020, or a 2.2-fold increase year-on-year, aiming to capture 50% of the pre-packaged and ready food delivery market by the end of 2020. Currently the major competitor for Performance Group is St Petersburg based Grow Food. Infoline estimated the market at RUB4.5bn in 2018, more than doubling y/y, but the market
127 RUSSIA Country Report November 2019 www.intellinews.o