Page 15 - RusRPTDec21

Likewise, Ozon said the company’s GMV leaped by 145% on the year to RUB108.3bn in July–September, including services. The number of orders rocketed by 239% to 56.2mn.
The turnover of Russia's largest e-commerce player Wildberries in the children’s goods category increased 54% y/y in 9M21 to RUB74bn ($1.04bn), the company reports. As followed by bne IntelliNews, Detsky Mir retailer faces increased rivalry with Wildberries in online sales, the fastest-growing segment of Detsky Mir.
In 1H21 three largest Russian e-commerce marketplaces Wildberries, AliExpress and Ozon controlled 34.3% of the market, which is 10 percentage points higher than for the same period of last year, RBC business portal reported citing the data of InfoLine Analytics. As of the end of 3Q21 the share of top three players expanded further to 36.5%.
The e-commerce market of goods sales is expected to reach RUB4 trillion ($55.1bn) in 2021 and more than double to RUB10.5 trillion by 2025, according to InfoLine.
As followed by bne IntelliNews, it was already suggested that the "big four" Russian e-commerce operators AliExpress Russia, Wildberries, Ozon and Beru are set to outgrow the market and face imminent market consolidation, while internet major Yandex is also emerging as highly competitive e-commerce contender.
In 2020 the three largest e-commerce marketplaces were Wildberries (RUB437bn), AliExpress Russia (RUB229bn) and Ozon Holdings (RUB197bn). In the meantime, InfoLine estimates that Ozon has already beaten AliExpress in 4Q20 in terms of turnover.
In comparison to Europe and Asia, Russia’s Internet retail is about five years behind the other countries, Sokolov said.
“Taking it and online volumes in other states into account – 32% of total retail in the U.K., 27% in China, and 14% in the US, the Russian e-commerce market has one of the highest growth potentials,” the AKIT chief said.
15 RUSSIA Country Report December 2021 www.intellinews.com