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24 I Companies & Markets bne March 2018
bne:Deal
Unilever slurps up Romania’s Betty Ice
bne IntelliNews
Unilever on January 31 confirmed that it has signed an agreement to acquire the business of Romanian ice-cream producer Betty Ice.
This would be the second significant transaction on the Romanian ice cream market, estimated at €150mn, in recent years. In April 2016, Latvian dairy company Food Union acquired Romania’s second largest ice-cream producer Alpin57Lux for an undisclosed sum.
Betty Ice is the main local ice cream producer in Romania, with a total turnover of €30mn. The company owns one factory in Suceava and has more than 180 ice-cream kiosks open during summer time, as well as ice-cream parlours in four Romanian cities. Betty Ice currently employs 760 people in Romania.
The value of the transaction is undisclosed, but Mirsanu. ro puts the value of the deal at €80mn-90mn.
Betty Ice will operate as a standalone unit within Unilever and will be led by company’s founder and previous owner, Vasile Armenean, who will act as a general manager.
Unilever said it hopes to benefit from Armenean’s local market expertise and knowhow, with James Simmons, managing
director Unilever South Central Europe, describing the businessman as an “outstanding entrepreneur”.
“Betty Ice is a wonderful business, much loved by Romanians,” Simmons added.
The agreement is subject to regulatory approval by the Romanian competition authorities.
Unilever’s portfolio already includes ice-cream brands Ben & Jerry’s and Wall’s. In recent years it has carried out a series
of acquisitions of ice-cream companies including the takeover of Australian ice cream and frozen dessert manufacturer Weis in 2017, and Turin-based gelato business Grom.
The multinational was known to be in expansionary mode following an announcement in April 2017. “Back in April, spurred on and shaken up by the Kraft-Heinz approach, Unilever announced plans for a debt-fuelled growth binge, combined with a zero-based budgeting cost-cutting drive ... The result is a series of bolt-on acquisitions from Myanmar to Brazil, higher sales and better margins, although turnover seems to have been impact by currency moves,” wrote Neil Wilson, senior market analyst at ETX Capital.
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March 2, 2018 www.intellinews.com
Putin promises guns and butter in state of the nation speech
Ben Aris in Berlin
Russian President Vladimir Putin gave one of the most aggressive speeches of his career on March 1, promising the population a lot more “butter” and explicitly targeting the USA with “guns” if Washington continued to bully his country with sanctions and threaten it with missiles.
The speech was widely anticipated as the show-
Slaying of journalist sparks Slovak coalition crisis
bne IntelliNews
Pressure is mounting on Slovak Prime Minister Robert Fico after the murder of journalist Jan Kuciak, whose posthumously published article alleged mafia infiltration of his government.
Bela Bugar, the head of the junior coalition party Most-Hid, which holds three ministries in
Putin promised to increase the size of the economy by 50% in his next term of office.
case for the likely policies that will dominate
his next six-year presidential term. Russia goes to the polls on March 18 in an election that Putin is expected to win without a significant challenge.
But no-one was expecting the multimedia presen-
See page 2
Interior Minister Robert Kalinak has been attacked for his alleged links
to controversial businessmen.
Fico’s government, called for the resignation of Interior Minister Robert Kalinak, who has been under fire over a separate tax fraud scandal, the Basternak affair. Most-Hid argues only a new interior minister can investigate Kuciak’s
See page 4
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