Page 123 - KW LUXURY MAGAZINE

Multidisciplinary designer Aljoud Lootah What was the rst piece you designed
and how have you seen yourself and your work grow since then?
The rst piece I designed was the Unfolding Unity stool back in 2012, launched at Design Days Dubai in 2013.
Since then, I believe that I’ve grown immensely as a designer and as a business owner. Our studio was established a year after in 2014 and our team has been growing organically since then. My understanding
for design, aesthetics and functionality has been developing with every project we work on, and my curiosity to explore materials is always on the rise.
What are some words that best describe your style of work?
Minimal. Material-driven. Sharp. Modern.
“The Oru Series” was inspired by the intricate art of Japanese paper-folding.
What about the art form inspired you to use it as a basis
for your designs?
The Oru Series was the rst of cial collection as my debut as a designer. I had a major creativity block prior
defines the essence of form and
function with her intricate furniture designs. By mixing traditional design with modern features, Lootah creates works of art that catch the eye.
Based in Dubai, United Arab Emirates, Lootah draws inspiration from her Emirati culture, using design techniques and
the stories that accompany them to craft her one-of-a-kind pieces. Starting out
as a graphic design major and freelance graphic designer while in university, Lootah changed her path, deciding to focus on product design.
In 2012, Lootah enrolled in a program
by Dubai Culture and Tashkeel. There, she and a group of Emirati designers developed and designed a product that would have the chance to be showcased at Design Days Dubai,
the first fair in Dubai that showcases limited edition pieces from around the region and around the world. After the 6-month program, she set her sights on product design and established her own Aljoud Lootah Design Studio.
Lootah continues to push the limits with what she creates, and there is no creative end for her in sight. She sat down with Keller Williams Luxury International to talk about her work.
What are some words that best describe your style of work?
Minimal. Material-driven. Sharp. Modern.
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