Page 16 - Extra Report on Avaya Q2 2014

16 Telecom Reseller: Extra Report on Avaya
Second Quarter 2014
DigitalRoute Launches
counting solution. Service Control has been our dependency on the vendor.
answer. On top of this, we need to continually Total subscriber control via a holistic data
Service Control Solution to
evolve our offering and be able to quickly layer that is system and silo-agnostic, meaning
introduce new services like toll free data, or a better end-user experience for the customer.
high cost payment services. Either way, fast This means pro-active actions can be taken
T-T-M is critical to success.”
before support costs are incurred.
Meet Telco Market Demand
Demand for the new solution reflects how Reduced BSS costs and increased margins by
traditional BSS infrastructures are often unfit offloading legacy billing. As service offerings
for the purpose of supporting next generation have become simpler, they can be matched
D
igitalRoute, whose flexible mediation Telecoms Operators, Ernst & Young described: offerings, devices and networks. They lack to a lean back office solution. Complexity
offering enables service providers to ● Failure to shift the business model from flexibility, agility, and speed and thus hinder legacy BSS is only needed for a minority of the
gain control of their growing data minutes to bytes.
rather than encourage innovation.
transactions that are presently handled in the
volumes, announces the launch of Service ● Disengagement from the changing
Our customers face pressures stack. Service Control eliminates the volumes
that are handled inefficiently, thereby increasing margins for bundled services that might Control, a pre-configured solution built on the MediationZone platform.
customer mindset.
Return on investment.
to innovate and to increase otherwise only be borderline profitable.
Service Control enables Communications ● ● Turn demand into value.
their revenues and market A European operator now using Service Service Providers (CSPs) to reduce the cost of Failure to capitalize on new forms of
Control comments “Rapid service creation
delivering metered data services via a service ● connectivity.
share yet find that their legacy was not possible in our legacy BSS stack, but delivery and execution engine designed for “Our customers face pressures to innovate
IT is a barrier to success
enabling new roaming bucket services in time instances where innovative services and service and to increase their revenues and market
for the vacation season was achieved after the bundles (of voice, data, and/or next generation share yet find that their legacy IT is a barrier
introduction of Service Control by DigitalRoute services) form the core of a competitive strategy.
to success,” said Thomas Vasen, VP-Product
DigitalRoute’s Service Control provides:
– and in only a few week’s time!”
“The Service Control solution expands the Management & Marketing at DigitalRoute.
Easy configuration for rapid service More at www.digitalroute.com
value of the MediationZone platform to address “Service Control helps solve these challenges
innovation –tiered pricing models can be mission-critical use cases,” said Johan Bergh, through fast enablement and reduced cost of
quickly monetized and managed in simple CEO at DigitalRoute. “It will play a central
delivering metered data services.”
buckets, bypassing costly changes to legacy role in how DigitalRoute helps its customers to In fact, Service Control is already being used
rating and billing.
TO ADVERTISE
achieve their own goals.”
with impressive results. One North American
Self-sufficiency by empowering new and Call: 360 260-9708 • Toll Free: 800 667-8965 Service Control directly addresses the operator notes, “Providing services in a new,
innovative use-cases to be quickly configured Fax: 360 260-9726
Web: www.telecomreseller.com/avayaextra
most pressing competitive challenges telcos disruptive way using a Freemium model has
and launched through the same engine, without
face today. In a recent survey, Top 10 risks to
challenged us to find a lean and cost effective

AudioCodes One Voice

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Experience Manager (SEM)

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