Page 15 - Telecom Reseller JunJul 2016

June/July 2016
Telecom Reseller 15
Does Telecom Management Really Matter?
Ask the

Telecom Pro
T
elecom management means di erent COLWELL
environment; (2) service delivery to users; and,
things to di erent people. Some believe (3) business value creation. e traditional
telecom management is a cost or expense business leader view of these components
Q: What’s the difference between management practice. Others view telecom By Timothy C. Colwell, SVP positions service delivery as the primary value
MMS and EMM?
management as having a technical or break- x Ef ciency First® Adoption – proposition for telecom management, while
concern. Some even view telecom management AOTMP (www.aotmp.com)
traditional telecom management leaders view
A: MMS is an acronym for as the narrow practice of only managing wireline design and maintenance as a means to an end for
Managed Mobility Services
voice services.
takeout or support or voice management. It’s the service delivery to users.
and EMM is an acronym for In any case, these perceptions are limited, comprehensive business practice of managing
e glue that binds these perceptions and
Enterprise Mobility Management. causing many to relegate telecom management a telecom environment in a manner that
elevates the value proposition of telecom
Commonly, EMM refers to the to a task driven back o ce function with little delivers service to users and empowers business management is business value creation. Aligning
entirety of an organization’s in uence on business results. As is with any transactions that ful ll business objectives. services to drive business results and having
mobility management practice business activity, if the value perception isn’t Elevating the real and perceived value of telecom business leaders recognize the contribution
that includes all work ow, signi cant, then apathy sets in and business management requires understanding of the full of services to those objectives is a telecom
systems and services involved
leaders begin to question whether or not the scope of the practice.
management game changer that eliminates the
in mobile service enablement activity matters.
Telecom management includes: (1) designing question of whether telecom management really
for an organization and its Telecom management is not just about cost
and maintaining systems in the telecom
matters. n
internal customers. MMS refers
to a managed service offering
provided by a vendor for all or
part of an organization’s EMM
practice.

Q: Are free TEM services offered
by carriers as good as TEM
services offered by independent
vendors?

A: A carrier may be able to
provide a technology platform
that supports some TEM
activities equally as well as an
independent TEM vendor, but the
scope of capabilities available
in a free solution will be limited.
Additionally, free TEM solutions
typically do not include managed
or professional services
commonly needed by enterprises
to gain full bene t of a TEM
program. Business requirements
are critical in every TEM
program and comparing yours
against functionality available
in free and paid TEM services
will help you to identify the right
solution for your situation.

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