Page 11 - Telecom Reseller July August 2018

July/August 2018
Telecom Reseller 11
Mitel Optimizes Its Go-to-Market Strategy in EMEA & South Pacific; Signs Partnership With Westcon-Comstor
competitive landscape, the speed and simplicity of our go-to-market model are essential,”
said Jeremy Butt, Senior Vice President International, Mitel. “Through our partnership with Westcon, Mitel resellers will be able to quickly and easily take advantage of both our world-class UCC solutions and Westcon’s superior service to better support customers on their digital transformation journey.”
“This is an exciting new strategic partnership for Westcon,” said David Grant, Chief Operating Officer, Westcon International. “Our business has always been focused on helping partners develop profitable business through a combination of global supply chain capabilities and channel support across our core technology specializations. Our services and support
and digital distribution expertise will enable partners to succeed in both today’s market and the future as we transition to an increasingly software-driven world with new procurement and consumption models.”
For more information, go to www.mitel. com and WestconComstor.com. n
Appoints Westcon-Comstor as sole pan-international distributor for Mitel’s communications and collaboration portfolio
• Opens up new business opportunities for Mitel and Westcon as demand for unified communications and real-time collaboration increases
• Provides channel partners an exceptionally high level of service and access to Mitel’s market-leading UCC portfolio
• Represents latest step in Mitel’s go-to-market strategy, accelerating the company’s move to the cloud
LONDON - Mitel® (Nasdaq:MITL) (TSX:MNW), a global leader in business communications, has announced a pan- international partnership with Westcon-
Yamaha Unified
Communications
Announces New
Partner Program
Program Offers Sales, Marketing, and Technical Support to Drive New Opportunities and Growth for Yamaha UC Partners
SUDBURY, Mass. - Yamaha Unified Communications has announced a new partner program. Now open for registration, the channel partner program is available to authorized Yamaha Unified Communication partners in North America, Europe, the Middle East, Africa, and Asia. Program members that work directly with Yamaha UC will have access to critical tools, resources, and expertise designed to increase business recognition and growth.
“Yamaha is one of the most trusted leaders in audio, bringing decades of experience to solving customer’s communication and collaboration needs, which is vital as the UC market continues to flourish,” said Ashley Nguyen, global
channel marketing manager, Yamaha Unified Communications. “With this new program available to our UC partners, they will be able to leverage the Yamaha name to differentiate their business from the competition while tapping into the best tools and resources that will help build their knowledge, grow their business quickly, and fast-track their ROI in the growing UC field.”
The Yamaha UC Global Partner Program recognizes three partnerships: Basic, Emerging, and Prime, providing partners with additional benefits and incentives at each level. Basic level provides dealer registration, demo program, special discounts, welcome kit, product training, and post-sales technical support. Partners achieving Emerging and Prime levels are recognized as “Club Partners,” and given volume incentive rebates and additional marketing support to increase customer base and sales opportunities including market development funds. With these funds, partners can grow their sales presence and use funds for online and
print advertising; social opportunities such as tradeshows, lunch and learns, roundtables, and other events; whitepapers or other content assets; webinars; or microsite developments.
To join Yamaha UC Global Partner Program and gain access to an assortment of sales and marketing resources designed to successfully represent and recommend Yamaha Unified Communications, register at the partner portal.
More information can be found at uc.yamaha. com. n
Comstor, a worldwide leading technology distributor. Westcon will distribute Mitel’s entire portfolio of communications and collaboration solutions across EMEA1 and South Pacific2 markets.
As companies increasingly look to new technology solutions to help digitally transform, demand for seamless communications and collaboration is growing. Through their expanded partnership, Mitel and Westcon will work closely together to help channel partners meet this demand and further develop their businesses.
Alongside best-in-class UC and collaboration solutions, Westcon will offer partners sophisticated logistics delivering support for global deployments. Resellers will also benefit from Westcon’s enablement and support programs, which provide tailored solutions
that can help unlock new opportunities. Additionally, as a Mitel Authorized Training Partner, Westcon will deliver certified training that enables the channel to expand the suite
of Mitel professional services they provide, increasing the value they offer customers.
The extended partnership with Westcon is part of Mitel’s go-to-market strategy, announced in March 2018, to accelerate its move to the cloud. Together with a new global partner program, Mitel is leveraging the strengths
of distribution through a smaller number of distributors holding inventory, profiling through to pre-sales, and offering strong technical support and professional services.
Quotes
“To drive Mitel’s and channel partners’ growth and success in a rapidly changing and
Windstream Enterprise announces SD-WAN Cloud Connect to enhance enterprise cloud migration
VeloCloud-powered solution combines Windstream Enterprise SD-WAN ConciergeTM and Cloud Connect for a highly-secure, fully- managed access to the cloud
LITTLE ROCK, Ark. - Windstream Enterprise (WE), a leading provider of advanced network communications, has announced that it has launched SD-WAN Cloud Connect, a flexible, high-performance way for enterprises to connect all their network locations to their cloud-based applications. Offered in collaboration with VeloCloud, now part of VMware, SD-WAN Cloud Connect is the answer to the enterprise need for agility, affordability, visibility and control with highly secure, private, dedicated access to leading third-party cloud service providers.
“The introduction of SD-WAN Cloud Connect represents a significant milestone in our SD-WAN journey,” says Mike Frane, vice president of product management, Windstream. “We launched the current product just over
a year ago and with the addition of SD-WAN Cloud Connect, we are bringing a solution to both existing and new customers that will make it easier for them to participate in today’s cloud- based digital transformation.”
The power of SD-WAN Cloud Connect lies in its seamless integration of SD-WAN Concierge and Cloud Connect. With flexible access options—public broadband to private circuit— SD-WAN Cloud Connect enables enterprises
to easily connect to public or proprietary apps running at the leading cloud service providers (CSPs). SD-WAN Cloud Connect is a “virtual edge” device at the CSP, and communicates securely and directly to the enterprise’s premise- based SD-WAN edge sites, putting the cloud applications closer to end-users for optimal performance.
The customer experience weighed heavily into SD-WAN Cloud Connect design and function. The SD-WAN Cloud Connect location appears as part of the customer’s network, and the SD-WAN Management Tool in WE Connect provides the same levels of visibility and control as any other SD-WAN location. Customers also have the option to self-install the SD-WAN Cloud Connect “virtual edge” device on a server at their CSP, or engage the WE Professional Services team to spin-up their edge device. Once the install is complete, WE activates the “virtual edge” device and it becomes part of
the customer’s network, with WE providing management of that location as part of a fully- managed solution.
“We are excited to collaborate with Windstream Enterprise to bring this innovative ‘virtual edge’ solution to its customers,” says Michael Wood, vice president of marketing, VeloCloud Business Unit, VMware. “Windstream has been at the forefront of the industry with their SD-WAN solution and this launch marks another accomplishment in a long
line of successes we’ve shared while working together.”
SD-WAN Cloud Connect will be available first to customers using Amazon Web Services in July, followed rapidly by Microsoft Azure customers in August. To learn more about
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