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F or a company that is so widely involved in the tele-
vision industry, and can boast so many high profile clients, LPC has remained in the shadows. Until now. As part of a process of re- branding, this autonomous
part of the Bertelsmann group is forg- ing a distinct identity of its own.
From its offices in Stephen Street W1, the company is moving forward
into a future of fast paced technological change and limitless possibilities, offer- ing facilities and playout to a broad range of clients including Discovery, Flextech, Channel 5 and Universal.
“We are probably the biggest facili- ties house in London,” says LPC managing director Maurizio Cimelli, “and yet if you had talked to our clients six months ago, we were called Stephen Street, Pearsons, Thames, Thames studios, UK Operations.
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FROM OUT
FROM OUT
OF THE
OF THE
SHADOWS
SHADOWS
Facilities house top dog LPC forges its own identity
Photos top l-r: Maurizio Cimelli, MD and John Cooper, Creative Services Director of LPC; main: MCR
EXPOSURE • 8 & 9