Page 26 - additude brochure

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your environmental partner
Client: Linton & Robinson
We were commissioned by Invest Northern Ireland to create a new brand for Linton and Robinson Environmental Ltd.
Graphically, we created a black and white style of background imagery using the new blue palette which we overlayed with a very fine wave pattern, representing agricultural ploughed fields. The end result is a very confident, mature and recognisable brand style, unique to the client.
Finally, we created a strapline “YOUR ENVIRONMENTAL PARTNER”. The projects Linton and Robinson Environmental Ltd have conducted over the decades are built upon expertise, trust, respect and reliability. We therefore referred to their customers as partners.
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Symbol Construction
This illustration demonstrates the construction of the LINTON & ROBINSON ENVIRONMENTAL LTD symbol, which effectively combined a leaf and water droplet with the letter ‘O’ of Linton.
LINTON & ROBINSON ENVIRONMENTAL LTD
Brand Guidelines