Page 25 - The EDIT | Q2 2017
P. 25

pore, Indonesia, Philippines, heir local markets.
Joy T. Castillo OMG Philippines
Joy joined OMG Philippines last year to head up the Research & Insights unit. Joy’s experience in research ranges from syndicate audience measurement services to custom research projects across a wide range of clients. Before OMG, she worked for Kantar Media where she was heavily involved in the launch of
the Rural TV Audience Measurement Panel and the partnership with PANA for monitoring responsible advertising to children.
Joy now works with PHD’s clients in Manila as well
as the regional team to drive insight generation
and Thought leadership for the Philippines. Outside of work, Joy enjoys travelling, experiencing new cultures. She particularly enjoys beaches specially those in the Philippines that remain off the beaten tourist tracks.
Nuvee Pongsathidporn PHD Thailand
Nuvee started his career 20 years ago as a media planner in Thailand. He joined PHD Thailand 2 years ago as Managing Director. His areas of expertise are finding better planning solutions for his clients and uncovering consumer insights across many categories. Every day, he uses his expertise in his current role to drive both business and people development.
Nuvee spends his spare time lecturing at universities in Thailand where he truly enjoys finding out what fresh graduates think of the advertising world today.
Thai Le Quoc PHD Vietnam
Thai has 10 years of industry experience in Viet Nam which is spanning across thought leadership, strategic planning, consumer insight and branded content. His experience over a broad range of categories has given him an in-depth understanding of consumers’ mind-sets and the different business models in Viet Nam.
Thai has a strong passion
for deeply understanding consumers’ and the country’s media landscape. His experience includes market research and analyzing complex data which helps him every day with creating actionable comms plans.
Thai is currently living and working in Ho Chi Minh City.
Discovery
Carlos and Charles compiled and analysed all South East Asia market data and formed the basis of this market deep dive.
Carlos Matriano PHD Singapore
Charles Geoffroy PHD Singapore
25
a t
THE EDIT ISSUE 06 | Q2 2017


































































































   23   24   25   26   27