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Travel & Tourism BTEC (Pearson Edexcel)
Head of Department:
Mr D Willcox
Teaching Staff:
Mr J Kimber
Mr G Mitchell
Overview
Studying BTEC Travel & Tourism will assist you in understanding
and developing a knowledge of how one of the world’s largest
industries operates. Not only will you explore the geographical
world, you will understand the intricacies between tourism,
business and the natural world.
Course Content
Unit 1: The World of Travel
and Tourism
This unit provides the
foundation for learners to
study other units in travel
and tourism. They will explore
the key components and
scale of the industry, using
data to analyse key trends
and their impact.
Unit 2: Global Destinations
Learners investigate
and analyse information
regarding the features and
appeal of global destinations,
travel planning, and the
factors and trends affecting
the changing popularity of
global destinations.
Unit 3: Principles of
Marketing in Travel and
Tourism
Learners investigate the
use of marketing in travel
and tourism organisations
and how to meet customer
expectations in order to
inform a promotional
campaign of their own
design.
Unit 4: Visitor Attractions
Learners develop analytical
skills as they investigate
the nature and role of both
built and natural visitor
attractions, their commercial
success, appeal, response
to diverse visitor needs and
the importance of delivering
a memorable visitor
experience.
Expectations
Students need an interest
in current affairs, geography,
business and a willingness
to engage in discussion and
debate. Good reading skills
and an ability to interpret
written text and data is
essential.
Future Pathway
In addition to the travel
and tourism sector-specific
content, the requirements
of the qualification will
mean that learners develop
transferable skills, which are
highly regarded by higher
education providers and
employers. The qualification
will give learners transferable
knowledge, understanding
and broad skills such as
communicating and
presenting ideas.
This qualification gives
a broad introduction to
the travel and tourism
industry, with an emphasis
on core knowledge and
fundamental skills that are
transferable across other
sectors.
Key Skills
The ability to interpret
information (written and
numerical) and write
clearly and fluently using
geographical and business
language.
Recommended Entry
Requirements
Working towards a Grade 4
or above in both Maths and
English and a Grade 4 in
Geography.
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