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SERVICE
HIT A TARGET MARKET
GUIDE
When you buy a mailing list you should define the area you wish to target. Targeted mailing lists are proven to increase response rates. You may define your direct mailing list by state, county, city, zip codes and even by radius.
DEMOGRAPHIC SELECTS
GEOGRAPHIC SELECTS
MAILING
Think targeted marketing when determining the demographics for your mailing list. Who are your best consumers? A direct mailing list performs better when you target your prospects based on the demo- graphics of your current customers.
Define your mailing list by age, in- come, gender, length of residence and more!
DATA CERTIFYING
Cass certification adds the last four digits to the zip code making it a zip + 4, creating a common format for address matching. Cass certification is required unless the customer can provide documentation that they have cass certified their list/s prior to submitting to QT2. If not already cass certified, QT2 can perform this service to all mail lists received. Cass certification is necessary in order to receive a barcode discount.
POSTAL RATES & INDICIA
Every Door Direct Mail (EDDM) is an affordable targeted advertising technique that lets you map your marketing mail audience by age, in- come, or household size.
Please visit our website at www.qt2. com for more information regard- ing Postal Indicia requirements.
TABBING OPENING AT THE TOP
When folded, the opening must be at the top when looking at the mail- ing panel, two tabs are required for a mailing
1” min
1” min
TAB 1T AB 2
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