Page 40 - Best Magazine Summer Edition 2017

EXPRESS & CONNECTBY: DANIELA FERREIRA
Canada is having its 150th birthday and how far have we gone in communications?
I truly believe we have been through a major advancement together with technology and as an entrepreneur having a passion for branding and connecting with people I can see how this matter has dramatically changed over the past few years. when I first came to Canada starting from speaking the language I encountered my first barrier and even though I grew up with english as my second language I assure you hundreds of people experience the frustration of not been able to communicate and connect with others. I believe that knowing the people around you and their needs can help you generate a good communication channel that is getting lost on a daily basis.
Sending a card for example; where in the past we needed to express our feelings through a letter that will take ages to arrive its destination and when received changed you whole world by making you feel so important that you will get this inside feeling of desperation to open that dirty and wrinkled envelope; from its long journey to your mailbox. I would love for you to picture that feeling and capture it with passion within you, because right now its all about that feeling that we are now in need of connection and bond with our families,
teammates, neighbours, and definitely business partners, to be remembered.
Record a voice message on today’s busy lifestyle will help you to connect at an emotional level better than writing a plain text message that reading will not deliver the connection you are looking for.
Chats and online booking services are a great tool for certain purposes but not to connect with people at a personal level; it saddens me to see how much we rely on technology that we forget that as humans we need the personal touch to communicate, to hug, to express and connect.
Social media for example is an amazing tool that will help you to be able to touch more people, backgrounds, interests, and eventually friendship but it will never help you bond and connect at a heartfelt level where you can develop a relationship; although it could happen you will need a different level of personal interest and the so much called personal touch to connect.
Showing your emotions and your passion for what you do will absolutely help you build your business, like and trust, reliability and definitely the opportunity to experience different results with your communication needs.
THE BEST MAGAZINE WINTER 2016 - 2017
40
WORLD & PEOPLE
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