Page 40 - PUCM Malaysia China Entrepreneur Vol.00

Committee 理事
Work Hard to Fight The Cause 离乡背井 吃苦耐劳拼事业
The eBeauty Group’s first company was established in 1996, and in its over 20 years history, from a husband and wife team, today its products are sold in over 20 countries worldwide.
Its founders, Dr. Zhang Guoshun, and Ms. Qu Huan, both of them are from Qingdao China.
During China’s economic reform and opening up to go abroad, they chose Malaysia to pursue their foreign business dream and set up first factory in Seri Kembangan. They believe their decision is a good one as the cost of wages and setting up a plant is relatively low. Moreover. with a sizeable ethnic Chinese population, it is easier to integrate into this community. Geographically, Malaysia’s strategic location to neighboring countries such as Indonesia and Vietnam is very convenient.
Backed by over 20 years of manufacturing expertise and passionate research, the e Beauty group is in the forefront of the skin care production and research in this region. The group offers a wide range of skin and beauty care products that effectively helps to maintain the skin’s natural beauty and resolve skin and beauty problems such as whitening, anti-acne, anti-wrinkle, anti-aging, skin-repairing, weight- loss, breast and body firming, etc.
Since its inception, the group has focused on research and production The company has highly specialized skills and technical knowledge in the fields of cosmetology and health, and has in-depth knowledge of market trends and innovations. In preparation for its aim to be the industry’s most advanced R & D and quality control laboratory in Malaysia, it has purchased a variety of advanced R & D and quality management equipments and facilities.
Dr Zhang Guoshun and Ms Qu Huan 张国顺医生和曲锾贤伉俪
All eBeauty products adhere to internationally recognized standards such as GMP, HACCP and HALAL certifications in compliance with Malaysian Ministry of Health regulations.
The company provide customized services to meet our clients’ market strategy; in other words a one-stop full service center from concept to a finished marketable product.
In recent years the Group has diversified through Q & Z Food & Supplement Industry Sdn Bhd, into the health care functional beverage products which aids in beautifying the skin and has slimming effects as well.
38 | PUCM 2nd Anniversary Issue