Page 22 - UK Business Doctors FIM

Launch Programme Outline
In order to give every new Business Doctors Franchise business the best possible start, Business Doctors Franchising Limited has designed a special marketing programme to support their launch. This programme may be customised to satisfy the particular needs and conditions of individual Franchise Owners.
This launch programme will include:
 Launch Support
 Regional Director mentor support
 Hands-on training and assistance with business
networking skills
 Joint presentation of your launch seminar
 Full training and support with social media campaigns, digital marketing and local PR
The Franchisor has also developed various marketing materials designed to promote both your launch and the ongoing development of your Business Doctors franchise business. These will include:
 Promotional literature
 Display advertising tools
 Advertising templates
 A professional Business Doctors website
 PR & social media templates.
Other marketing initiatives may be designed for the launch at additional cost to the Franchise Owner.
ONGOING MARKETING
The Franchise Team will continue to work with each individual Franchise Owner to provide guidance on their ongoing marketing plan.
Marketing is an essential aspect of the business development and Franchise Owners are required to spend a suggested minimum of five percent (5%) of their projected gross turnover on the promotion of the Business Doctors brand and business within their locality.
Franchise Information Memorandum © 2020 Business Doctors Franchising Ltd. Revised 21/01/2020
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