Page 31 - annual report AUCT 2025_Eng

Business Operation and Operating Results Corporate Governance Financial Statements Attachments
2. AUCT Live Services
The Company developed an auction program in real time at a real auction site through the
Company’s website www.auct.co.th. This was the first online auction in Thailand. All bidders could see and
hear the auction at the auction site live and were able to show interest by bidding when the auctioneer called
out the incremental amounts each time via the internet.
The interested person can apply to participate in online auction by attaching important
document for the Company’s verification, after that the Company will send a member number and password
to the applicant. The applicant must place a security deposit according to the conditions to be participated
in online auction via website or via mobile application. Presently, the conditions and security money applied
with the customers who need to participate via AUCT Live method are the same as the raising hand
(bidder card) in auction venue method. Details of the auction process can be found at
https://www.auct.co.th/auctions.
Registration
The interested bidders who have duly registered with the Company and paid for bidder card
deposit shall be entitled to attend the auction. The deposit is refundable on the next day with no charge.
The auction deposit rates for general customers in auctions as follows:
1) 20,000 Baht for bidding car, agricultural vehicles and truck
2) 5,000 Baht for bidding motorcycle
Participating Bidders
Participating bidders or buyers in vehicle auctions are traders; corporates and individuals who
want to improve vehicles’ condition for reselling to the public. There also are people in general who want
to buy for personal use. Most bidders of the Company are used car traders and middlemen who resell to
general user.
Customer Relationship Campaign
In order to maintain the relations with current bidders and encourage them to participate in the
Company’s auctions regularly, the Company has policy and criteria to provide more privileges to the bidders
who are active for a period of long-time. The Company considered by the amount of the asset and auction
accumulated including payment histories that there is no default of payment for the auctioned. The privileges
that customers will receive as follows:
1. The privileges regarding place a money deposit and deposit payment at least 10% until no
need to place a money deposit and no deposit payment at least 10%.
2. The privileges regarding payment for taking the vehicle out before due date payment or taking
the vehicle out before payment, pay in full by cash, cheque, credit card, or QR code before taking the
vehicle out as the case may be.
บริิษััท สหการประมููล จำำากัด (มหาชน)
Union Auction Public Company Limited
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