Page 167 - ITIL® Foundation 3.15
P. 167
Service Valuation
Something is typically seen as worth whatever you can get someone to pay for it. Services are valued based upon how much better they allow a customer to achieve their objective, or how much the service minimizes a constraint. In other words, what does this do for the customer?; or what do they get out of using this service? By understanding the customer’s needs and wants, a provider can deliver services that meet those needs and provide a reason for the customer to purchase or use.
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