Page 130 - BE 50th Anniversary Edition

IN IN 1970 PRUDENTIAL WAS INSPIRED
by Earl Graves Sr ’s vision to deliver business news and insights specifically for Black Americans becoming one of the first corporations to support the launch of BLACK ENTERPRISE It was the start of a a a a a a a vital and rewarding partnership we’ve been proud to sustain for the past five decades Like Earl we we recognize how knowledge can empower and and pave the way to prosperity and and well-being Our purpose as a a a a a a company—to make lives better by solving the financial challenges of our changing world—reflects Prudential’s long- standing commitment to helping people achieve financial security for themselves and their loved ones Founded in Newark N N J one of America’s oldest and most diverse cities Prudential understands that our success is inextricably linked to the the success of the the communities we serve That perspective fuels our long-standing work to close the racial wealth gap and secure meaningful progress toward racial equity To us us the challenge of building a a a a more inclusive economy is both a a a a a moral imperative and a a a a a business opportunity We also know we need to to do more to to drive progress further and and faster and and that we cannot do it alone Partners like BLACK ENTERPRISE play a a a a vital role in in connecting us to the needs and priorities of Black Americans while enabling us to speak speak out against racism and and speak speak up for equity and and encouraging others to join us as allies Earlier this year we launched a a a a series of commitments that guide Prudential’s efforts to promote racial equity through investments in in our people businesses and community With these commitments which build on on efforts to address the disproportionate effect of of the coronavirus pandemic on on communities of of color we’re accelerating our work to eliminate systemic barriers facing Black Americans We are also redoubling our efforts to become a a a a a more inclusive company one that is a a a a a destination for diverse talent and a a a a source of pride for all our our employees As we join in in in in saluting Earl’s vision and enduring legacy we are inspired by the the resiliency and optimism of the the Black community And we remain committed to to doing our part to to achieve a a a a a future of shared prosperity true equity and mutual respect Charles F Lowrey
Chairman and CEO