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ACTIVATION
REDEVELOPMENT GOAL NO. 4 | Increase the vibrancy of Downtown for residents and visitors through arts, culture, history, sports, theater, events, parks and attractions.
Live-music performances and theater productions, museum exhibitions, sporting events and other attractions help create the energy that is the hallmark of a successful urban center. Downtown Jacksonville’s arenas, concert halls, museums and other venues attract hundreds of thousands of residents and visitors each year.
The master plan supports expansion of these destinations and their offerings, as well as the addition of new museums, attractions and similar venues.
DOWNTOWN IS ALREADY HOME TO
14 DOWNTOWN MASTER PLAN