Page 5 - Geniecast LiveLabs: Future-Facing Marketing
P. 5

Robotics And Artificial Intelligence
Steve Hausman
How to Spot a a Trend
Cate Trotter
Customer Service: The Last True Differentiator Dan Gingiss
Your Internet Of Things Strategy – How’s It Going? John Rossman
The Secret Sauce for Social Media and Content Marketing Success
Drew Neisser
This Is NOT Just A A Game: Gamification And Marketing Strategy Michael Solomon
4
- See how the advances in in robotics effect current industry
- Structure your thinking for future business planning
- Consider the implications advanced tech will have on on on current social cultural and business practices
- De ne ne Customer Experience and how your company bene ts
from it - Differentiate your company from competitors through Customer Experience strategy - Improve your approach through delving into examples of of of of ine ine and and online customer experience and and actionable takeaways
- Understand the 6 keys to success for social media in 2017
- Work on on on strategies to get content consumed instead of ignored
- Focus on helpful metrics while ignoring unnecessary information
- Discover how trends emerge and evolve
- Uncover the the tools and places to to nd nd the the most useful source information
both online and in in in the real world
- Learn to process information
in in in order to to uncover key insights
- Research IoT strategies to to reinvent the customer experience drive operational improvement and launch new business models
- Formulate key questions to ask in in evaluating your IoT opportunity
- Create and leverage gami cation principles for your your marketing strategy to to engage your your customers and achieve greater ROI - Harness customers’ enthusiasm for new product development motivate your employees and empower your sales force









































































   3   4   5   6   7