Page 65 - Print21 Magazine May-June 2021

Desktop revolutionary Charles Geschke passes away
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Desktop revolutionary, Adobe co-founder, and PDF developer, Charles
“Chuck” Geschke, has passed away, aged 81, at his home in California, leaving a remarkable legacy as one of the few people who changed the face of print.
Geschke founded Adobe with John Warnock in 1982, just as the first iterations of the Apple Mac were appearing. Together Adobe and Apple totally transformed the print industry, and within a decade had wiped out the typesetting and electronic page make-up industries, and sent print as a whole into a new digital era.
Geschke and Warnock were working at the legendary Xerox lab at Palo Alto in California, when Xerox declined to pursue a page description language technology called Interpress, which the pair were pursuing.
Revolutionary: Charles Geschke
They promptly left, founded Adobe, and launched their first product, Postscript – which became the spark that fired the desktop publishing revolution that changed print.
It meant printers were no longer tied to proprietary systems, where fonts were only available from one particular typesetter manufacturer.
Although the early desktop typesetting systems were widely panned by the industry, Geschke knew what he was
talking about, as both his father and grandfather had been letterpress photo engravers.
Today, Adobe is $20bn company with 22,000 employees around the world.
It is one of the world’s biggest software companies. Its products are so ubiquitous that they have entered the lexicon
- we all know what it means to have been photoshopped. With PDFs, Illustrator, InDesign, Acrobat and Photoshop, Adobe has become part of virtually every print business in the world. It is also credited with enabling the image and feature- rich world wide web.
Geschke retired from day-to- day activities 20 years ago, but stayed on the board of Adobe. With Warnock he received the National Medal of Technology and Innovation from president Barack Obama. 21
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Print21 MAY/JUNE 2021 65