Page 54 - Packaging News magazine Jul-Aug 2021

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PACK & LABEL PRINTNG www.packagingnews.com.au | July-August 2021
Label & Packaging Expo heads
The Label & Packaging Expo, launched in 2019 alongside the PrintEx show in Sydney, will make its debut in Melbourne at the end of September, co-locating with PacPrint 2021 and the Visual Impact Expo at the Melbourne Convention & Exhibition Centre. Robyn Frampton writes.
AS the first industry expo for close to two years, and the first in the post-pandemic era, the Label & Packaging Expo comes at a time when businesses around the region are looking to review changing customer demands, rebuild to meet the
needs of the post-pandemic market, and reconnect with the people who can help them build success.
Peter Harper, CEO of Visual Connections, the supplier organisa- tion which both organises and co- hosts the event with the Print & Visual Communications Association, says the Label & Packaging Expo provides an ideal opportunity for businesses from Australia, New Zealand and the surrounding region to catch up with the latest international trends, see where the market is heading, and gather important information and ideas to help them capitalise on new opportunities in this new age.
“Change is a constant in our indus- try, but there’s no question that the
past 18 months, in particular, has seen shifts of a kind we’ve rarely seen before,” he acknowledges.
“While the label and packaging sector has, by and large, held up relatively well during this period, there have been significant changes which are driving new demands on brands and manufacturers. For businesses in the broader packaging and label sector, this is fast-track- ing demand for more sustainable, convenient and ‘market-focused’
ABOVE:
The MCEC: Playground of PacPrint, last staged here in 2017.
BELOW: Labels will feature prominently at PacPrint 2021.
solutions which deliver value and security in an uncertain world.”
The September show is, in fact, a ‘three-in-one’ event, with the co- location of PacPrint, which show- cases a diverse array of conventional and digital pre-press, print and fin- ishing solutions, and the Visual Impact Expo sign, display, wide- format and textile show.
LEADING SUPPLIERS UNDER
ONE ROOF
The Label & Packaging Expo brings together the latest solutions for everything from MIS and software, to digital print and hybrid label converting, finishing and embel- lishment, flexible packaging and more, giving visitors to Melbourne the chance to be among the first in the world to see the latest innova- tions in-person.
“Already, more than 50 lead- ing suppliers have signed up for the event, with leading names like Aldus, Allkotes, Esko, GMS Pacific, Graph-Pak, Quote & Print and Rodden Graphics among those planning showcases with a strong